New starters are generally curious about how to sell SEO services for eCommerce websites in order to improve their revenue. No doubt, Selling eCommerce SEO services is a complex process as it involves a number of different factors, such as analyzing clients’ business and goals, identifying their specific needs, designing a strategy, defining realistic goals, and providing ongoing maintenance and support.
Let’s go over the most common SEO services you can package and offer as standalone services to your audience in this article on how to sell SEO services for eCommerce websites.
Ecommerce Search engine optimization, or SEO, is a method used to improve the ranking of an online store on search engines, such as Google, Bing, and other similar search engines, through a wide range of strategies and tactics. The presence of a website is an absolute requirement for any e-commerce platform.
E-Commerce is a fast-growing market in that everyone seems to be jumping on board with new companies being launched all the time, so if businesses want to stand out, they should invest in SEO, regardless of the company’s size. Businesses must continually improve their services if they want to become market leaders.
SEO for eCommerce serves several purposes:
- Enhances SERP visibility and ranking
- Increases revenue by driving targeted traffic
- A cost-effective marketing approach
- A long-term return on investment
- Builds brand credibility and awareness
- Establishes credibility and trust
- Boosts ROI
- Getting a leg up on the competition
A digital agency can offer a variety of eCommerce SEO services, which can enhance its existing revenue generation capabilities. Listed below are a few of the most popular ways by which eCommerce SEO services can be sold.
- Identify the client’s current position and goals:
By conducting an in-depth on-site audit and analyzing the client’s current search engine rankings and visibility, you can create custom eCommerce SEO services customized to their needs.
- Boost eCommerce SEO’s visibility, traffic, and sales:
To position yourself as an expert in your field and increase your chances of successfully selling these services to potential clients, you should highlight the benefits and results that can be achieved through eCommerce SEO, including increased visibility, targeted traffic, and increased sales and revenue.
- Conversion optimization for landing pages
First of all, you need to create a landing page. This is the first step in generating interest in your brand or product. You need to emphasize all the benefits that your service offers. A well-designed landing page is a powerful tool that helps build trust between users and your business.
- Demonstrate measurables and case studies:
If you provide case studies and testimonials from previous clients to demonstrate how effective your eCommerce SEO services are, you can prove the value you can add to the client’s business.
- Follow best practices and trends:
As a seller, you will need to be aware of eCommerce SEO trends and best practices in the field to sell eCommerce SEO services successfully. It is possible to stand out from the competition by staying abreast of the latest developments in the industry.
- Be transparent and realistic:
Transparency is essential from the beginning of the process, as it helps to avoid misunderstandings at the end of the process and to set realistic expectations about the outcome. To achieve desired results, it is important to explain the steps that will be taken as you move forward.
- Make your service specific to the client’s needs:
In order to improve your client’s sales and revenue, you should demonstrate how your service will benefit them specifically.
- Free consultations or free audits:
A free consultation or audit can help you convince your client that you’re the right fit for their website. By demonstrating what you are able to do and how your services can benefit them, you will gain their trust.
- Invest in a long-term relationship:
Having a follow-up and maintenance plan is one of the effective way to build a relationship with your clients.Also, by providing them with a monthly report that will ensure your customers recognize the value in your services and, in turn, be more inclined to continue working with you.
- Ask for referrals
The first thing you should do as a business owner is to look for referrals from current clients so that you are able to reach out to new clients in an easy and fast manner. By doing this, you will have a greater chance of cultivating a larger audience for your services, ultimately enabling you to reach out to more people.
There are a number of services that can be included in an eCommerce SEO package, such as content strategy, on-page/off-page SEO, internal and external link building, etc. However, you can also sell all of these services separately. If you want to buy some affordable seo packages then you can contact the Digitalist Agency official website.