Coursera, one of the first MOOC providers, launched its business ten years ago with the goal of making college-level courses available to everyone. The platform held its initial master’s degree program in 2015, and its initial bachelor’s degree program in 2018. It is one of the top online learning platforms in 2022 with more than 82 million students, 3,000 courses available to them, and more than 2,800 employees.

The revenue from Coursera’s degree-related business has decreased by 4%, according to official reports. Business and computer science degrees at the corporation have previously experienced rapid growth rates, although this growth appears to have stalled recently. Let’s dig deeper and find out why.

How much has Coursera grown in the last 6 years?

Launched in 2012 with the goal of granting everyone access to top-notch education, Coursera has grown to become one of the largest online learning platforms in the world. They have partnered with over 250 organizations and institutions, and they have over 92 million registered users across 190 countries.

When learning with Coursera, you do acquire an accredited degree and completion certificate. This is unusual among popular online learning platforms even though some university courses could be pricey and some might even demand preparatory knowledge.

Here are some of most important stats from the Coursera Impact Report published in 2021:

  • In 2020, Coursera’s revenue rose by 59% to $293.5M;
  • In 2019 its losses grew from $46.7M to $66.8M in 2019;
  • Coursera has given $281M to its 200 university and business partners since 2017;
  • Users who registered before 2019 contributed fifty percent of the consumer revenue in 2020;
  • Over 12k students have enrolled in Coursera’s 25+ degree programs;
  • In 2020, the consumer category contributed 65% of the sales, compared to 90% in 2017.
  • By the end of 2020, 3.2 million students had purchased an offering, and 50,000 had signed up for Coursera Plus.

The following table shows new learners who joined Coursera between 2017 and 2020.

You might be surprised by the outcomes reported by Coursera for the preceding two years when it comes to their Degree business. Check it out for yourself!

As you can see their total revenue has increased from 88.4M in 2021 Q1 to 124.8M in 2022 Q2, unfortunately In 2022 Q2, Coursera’s degree revenue fell to $11.4 million from $13.3 million in the previous quarter and by 4% from a year earlier.

Coursera Degrees’ earnings decline by 4% in 2022

According to the earnings call, 4 graduate degrees account for the majority of Coursera’s degree revenue, and 3 of these 4 “saw modest to negative revenue increase year over year.” The iMBA program from the University of Illinois, Coursera’s first online degree, is most likely one of those programs.

We discovered that the University of London’s online bachelor’s in computer science had 3,000 enrollees and that the iMBA had 4,500 during the Coursera Partner Conference last year. More than half of Coursera’s degree enrollments at the time were in these two programs.

The cause is decreased student participation or the fact that students are enrolling in fewer credit hours per semester, which directly affects revenue.

Not just Coursera, but other platforms that offer accredited courses and degrees like 2U have the same problem!

Conclusion

Based on the statistics in this article we can see that the majority of Coursera’s degree revenue comes from four graduate degrees, three of which “experienced small to negative revenue rise year over year,” according to the earnings call. The reason is a decline in student involvement or the fact that they are taking fewer credits per semester, both of which have an immediate impact on revenue.

The education industry needs a disruptor like Coursera, and students who are committed to obtaining a top-notch education at an affordable price may find it useful. The pandemic’s transition to online learning will hasten the uptake and acceptance of Coursera’s online degrees and certificates. Coursera’s thesis is probably going to take some time to materialize, but the stock price’s volatility makes it easier to develop a stake over time. Although I hope the company does not sell before reaching its full potential, with an enterprise value just north of $2 billion, the company might also be a tempting acquisition target.