For many search engines, backlinks play an important role in ranking. Building backlinks is crucial to SEO and can help boost your organic traffic for your website in 2022. Search engines like Google classify backlinks as votes. PageRank, a Google algorithm for ranking pages, even used backlinks to show the quality of content. 

Backlinks from authoritative domains help your website’s reputation with Google, so the more backlinks you have, the more reputable you will appear. As a result, you will dominate the search engine results.

Link building doesn’t have an excellent reputation nowadays because people associate it with spam. Getting quality links can also be challenging if your niche is also dull. That isn’t how it should be, though. Using creative techniques, you can build backlinks without spamming other websites, even if it’s boring. This article discusses seven creative ways to build backlinks and boost your sites in 2022.

Building Backlinks with Infographics

Using infographics for link building has become increasingly popular in the last few years. Like The Verge, Mashable, and Huffington Post, many important publications regularly publish infographics that readers love. Informative graphics are not only very shareable, but they are also great for CBD backlinks, for instance.

If you don’t know how to create an infographic yourself, you can hire a freelancer to do it for you on Fiverr for just $5. You can also use Dribbble to find a professional designer for a better-looking infographic. Then, you can submit the infographic to some of the most common infographic directories once you’ve created it and published it on your site.

Making a Donation

If you donate to nonprofit organizations, you can earn backlinks. This method is straightforward and fast. The key to building backlinks through donations is to find sites accepting donations in your niche and linking back to those websites. A search in Google will help you locate these sites. 

You can try the following queries to locate them:

  • Contributors page + your keyword
  • Contributors page + donate + your keyword
  • Donation + contributors + your keyword

Because of the limited budget of small businesses, this method may not be effective.

Connecting with Clients

Finding reputable backlinks doesn’t have to take you too far. Besides, you can contact clients who have established websites and digital presences and offer to write guest posts for their blogs.

You will not only gain backlinks from the other sites, but they will also receive free, high-quality content in return. Both parties will benefit from the cooperation. 

Creating Relevant and Competitive Content

Creating great content superior to others in your industry is crucial for generating backlinks. No one will link to you if your content is uninteresting.

Here’s a quick way to create relevant and competitive content. Type the keyword you wish to target into Google and click “Search.”

To create better content, it would help to note the following:

  • The number of images in the blog post
  • The number of words in the blog post
  • Title of the post
  • The images featured
  • The meta description and title tag used

You can creatively build backlinks and boost your site by:

  • Ensuring the images are of higher quality than those of your competitors
  • Considering writing a longer blog post and making every word count
  • Creating a better title
  • Making your featured image interesting
  • Using more focused title tags and meta descriptions

The essential aspect of your creativity is to analyze the competition and then improve on everything.

Conducting an Original Study

You can be a valuable resource if you possess data nobody else does. Those who wish to refer to your study will need to reference the source. Therefore, you’ll receive a backlink. 

Conducting your research may seem daunting. But the answer is in Google Forms. You can do your survey, copy and distribute the link. By doing so, you can conduct an original study, compile your data, publish your findings, and promote your backlinks. It’s your data, after all.

Here are five research methods you can incorporate into your content. 

  • Results from experiments
  • Aggregate existing data
  • Phone surveys
  • Online surveys
  • Observe and analyze

Answering Quora Questions

There are many people seeking help from Quora. Getting hundreds, if not thousands, of questions about your industry is as simple as searching for keywords related to your industry.

For example,  look at the key phrase “digital marketing.” You will find this question with a quick search, asking if digital marketing works. You can then provide a link to an article relevant to your domain that reinforces the points you make in your response.

Leveraging The Phantom Technique

You may reach your target backlink volume for a specific page after a certain point. But what should you do if you are still not ranking as high as you’d like? At this point, the Phantom Technique comes into play.

Strengthening your existing backlinks is a better approach than building more links on tier one- links that link directly to your website. Tier two link building describes this process. It is a powerful tool, and your competitors may not even know you’re using it.


There you go! Now you know seven creative ways to build backlinks and boost your site in 2022. To earn backlinks using any of these methods, you must first have valuable content.